Ai

I am old enough to remember a teacher writing on a board or piece of plastic for an overhead projector. “Why don’t you just give us photocopies of what you’re writing instead of asking us to copy down what you’re writing. “Because you will remember it better if you write it down.” At the time this seemed stupid and a waste of time. Years later I think that we could have been taught to take summarised notes rather than literal notes but that isn’t the point.

Time for a new discussion to take place. Reading time. Do you read through articles or do you skim them. Is reading the headline enough or do you read every word of the article? I ask because in the age of chatGPT and GPT3 I would ask the same question as I asked about social media. If you want to discuss ROI for businesses and PR firms or advertisers then you need to discuss ROI for users too.