Vimeo On Demand: Sell your work, your way
Vimeo On Demand: Sell your work, your way from Vimeo Staff on Vimeo.
Equipment is going down in price and information on how to produce good quality content is spreading. As a result of both these trends people like Vimeo and youtube can take advantage of the shift. Applying to work for mainstream media is no longer a must. What you do need to find are the right people with the right motivation to work alongside you. Once that is done the next steps are simpler.